Reliance Industries led LYF is busy in increasing its market presence. Just a few days ago it had launched its Flame 2 and Wind 4 smartphones in the country and now it has launched another one dubbed Flame 4. With this launch company has positioned as many as six smartphones in the budget smartphone market of country. Half of these smartphones are priced under 5000 INR while other half are between 5K–10K INR.
Anyways, let’s talk about the specs of this new device. On performance front it packs a 1.5GHz quad-core processor, Mali 400MP2 GPU and 512MB of RAM. It has got a 4-inches large display with WVGA (480x 800 pixels) resolution and Asahi Dragontail glass protection, 2MP primary camera and VGA front camera. The internal storage of device is 8GB and expandable storage is up to 32GB. It runs Android 5.1 Lollipop out of the box and is powered by a 1,400 mAh battery.
Also Read: Top 5 Best Camera Phones under 20000 INR
When you look at these specs, they remind you of their other smartphone dubbed Flame 3. Both are essentially the same with only a few minor differences. The price of both devices is also the same at Rs. 3,999 INR.
It’s also pretty clear that no matter how many smartphones they might’ve launched for the budget segment, their devices stick nowhere in front of other devices being offered around similar price points. For example, given below is a comparison of this smartphone with some other 4G phones that’re available in market around 4K bucks:
|Specification||Lyf Flame 4||Phicomm Clue 630||Swipe Elite 2||Intex Aqua 4G|
|Processor||1.5GHz Quad-Core||1.1GHz Quad-Core||1.3GHz Quad-Core||1.2GHz Quad-Core|
|Display||4-inch WVGA||5-inch WVGA||4.5-inches (540 x 960 px)||5-inch HD|
|Expandable Memory||1400 mAh||2300 mAh||1,900 mAh||2,230 mAh|
|Price||Rs. 3,999/-||Rs. 3,437/-||Rs. 3,914/-||Rs. 3,896/-|
As you can see, Intex Aqua 4G and Swipe Elite 2 clearly emerge as top contenders to this smartphone. Both devices have got price tags almost identical to Flame 4 but their specs sheets are much more powerful.
The only factor that can work in favor of Lyf is the brand of Reliance Industries. Otherwise there’s no reason why someone will buy Flame 4 over other more powerful options.
I think Reliance should get even more aggressive with its pricing if it wants to sell these phones to masses. And I feel that they’ll do that once they open their 4G network to public.